Your values matter.

Your beliefs and values are the center of your personality, business, and life. Having SHARED values with another is the driving force for connection - especially in business. This is why, the more effectively you can articulate your values - the easier it will be for the right clients, vendors and partners to find you and... ultimately work with you.

But writing your values feels so MEH.

How do you talk about your values without sounding like a cliche? Writing things like vision statements feels like corporate BS. If you really want to get to the core of who you are and not sound like everyone else - you need to take some time to go deep. It takes a while to be profound and accurate.

So... most of us put off the exercise of value-writing

Because it takes time to get to deeper levels of our belief systems...we never really get around to being upfront and clear about our values. What happens then...is a lack of clarity about who we are and what kind of business we do and serve. This might mean we keep attracting clients that aren't a good fit OR that we stay frozen in imposter syndrome - wondering what makes me different from the others?

Come to this workshop to WRITE your manifesto

During the workshop, we are going to carve out time for you to excavate and express your deeper beliefs. Your individual, business, communal and collective beliefs. We are going deep so you can move beyond cliches and stereotypes. Instead, you can create a series of statements that ACCURATELY describe who you are and why you believe and do the things you do. You can post your manifesto on your website or social media. You can share it with your prospective clients, vendors and partners with ease. And you can keep adding to it because manifestos are living breathing organisms.

Articulate your values. Attract the right-fit community and clients. Join us?

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MEET YOUR FACILITATOR: EVA

Eva Fernandes is a writer, poet, and artist. She trained and worked as a journalist in the Middle East where she published for Yahoo, The New York Times T Magazine, Kippreport and Gulf News among other publications. Currently, her work explores transnational identity, belonging, feminism and social justice.

Eva is the founder of XBEVA – a pro-justice storytelling company that helps BIPOC changemakers develop memoir-style art and writing (xbeva.com). She’s been living nomadically for the last five years which inspired her current project: a series of essays on Decolonizing Travel.

Eva has a Bachelor of Arts in Mass Communication with a specialization in Journalism from American University of Sharjah, UAE. She has more than 13 years of experience working in the communication industry in the capacity of journalist, editor, copywriter, photoeditor, public relations and marketing executive. More recently she trained with and certified as Feminist CopyWriter with Kelly Diels. Read reviews of her work at xbeva.com/testimonials

FAQs?

Do I need to write in English for this?

NOPE! Write in whatever language you prefer. It is great if you can translate it into English when sharing with the larger group. If not - no problem.

Do I have to be a business owner to attend this?

NOPE! The focus of this manifesto writing workshop is business-oriented BUT it is appropriate for anyone who wants to create something deeper.